GTM Engine ยท โ† Value-Led Growth

Partnership Signals

Track engagement signals that indicate buying intent

Conversion
8
Direct buying intent
Engagement
24
Active participation
Content
45
Content consumption
Advocacy
12
Sharing/referring

Hot Prospects

Prospect Signals Temp
Jennifer Wu
CloudScale
8
95
David Kim
AI Solutions
6
85
Robert Johnson
DataDriven
5
80
James Wilson
MegaCorp
4
75

Signal Scoring

Booked call/meeting
+100
Requested proposal/workshop
+90
Referral made
+85
3+ Office Hours attended
+80
Shared content publicly
+70
Completed course
+60
Assessment completed
+50
Email reply
+40

Recent Signals

Jennifer Wu ยท CloudScale
Requested implementation workshop conversion
2 hours ago
David Kim ยท AI Solutions
Attended 4th Office Hours session engagement
1 day ago
Lisa Park ยท Growth Inc
Downloaded Value Path Assessment content
2 days ago
Robert Johnson ยท DataDriven
Shared episode on LinkedIn advocacy
3 days ago
Amanda Chen ยท TechForward
Completed HubSpot course module 12 content
4 days ago
Michael Torres ยท Enterprise Co
Replied to newsletter with question engagement
5 days ago
Sarah Mitchell ยท StartupXYZ
Booked discovery call conversion
1 week ago
James Wilson ยท MegaCorp
Referred colleague to Office Hours advocacy
1 week ago

Recommended Actions

High-Intent Follow-ups

2 prospects requested workshops. Schedule within 48 hours.

Repeat Attendees

3 prospects attended 3+ Office Hours. Personal outreach recommended.

Advocacy Opportunities

4 customers shared content. Ask for referrals or testimonials.