The Value Path - Mar 4, 2026
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The Value Path
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Frequency
weekly
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Category
Methodology & Framework
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Episodes
5
The Value Path is a comprehensive methodology series exploring the 8-stage customer progression framework—from Audience through Champion—that replaces traditional funnel thinking with natural human behavior recognition.
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The Value Path is a comprehensive methodology series exploring the 8-stage customer progression framework—from Audience through Champion—that replaces traditional funnel thinking with natural human behavior recognition.
📅 Upcoming Episodes (1)
Scheduled episodes coming soon on The Value Path.
📺 Episodes (5)
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The Value Path - Feb 18, 2026
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The Value Path - Jan 21, 2026
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Understanding Your Audience: Why Attention Isn't Intent
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The Value Path with Joshua Oakes Ep. 2: Uncovering the Path to Value
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The Value Path with Joshua Oakes Ep. 1: Why Customer Journey Mapping Fails
The Value Path with Joshua Oakes Ep. 1: Why Customer Journey Mapping Fails
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👥 Meet the Hosts
Joshua Oakes
Principal | FranDev Lab & Who First
Chris Carolan
Founder & Methodology Lead | The Value-First Team