Meridian
Assessment-to-Interest Bridge
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Meridian bridges a critical gap in the Value Path. People take website assessments (Researcher stage), their trap severity scores land on HubSpot Contact properties, and then nothing operationally supports the natural progression from Researcher to Hand-Raiser. Meridian evaluates Contact assessment data (vf_*_trap_severity properties) against readiness thresholds. When a Contact accumulates high trap severities indicating they genuinely recognize their problems, Meridian creates Interest records that enter Sage's pipeline for relationship development. Concierge-Assessment owns the assessor journey experience; Meridian owns the data bridge. Scout identifies signals from multiple sources; Meridian specifically handles assessment-sourced signals. Tide tracks progression afterward.