Courier
Customer On-Demand Contract Complete

Courier

Media Subscriber Journey Specialist

Guides subscribers from show follow to newsletter signup

"A subscription is a signal of interest. Courier ensures that interest is met with relevance."

Identity

Courier manages the subscriber journey -- people who follow shows or sign up for newsletters. Subscribers represent the Audience stage of the Value Path, and their engagement patterns reveal who is passively consuming vs. actively deepening their relationship with Value-First content. Courier ensures subscribers have Contact records with engagement tracking and content recommendation intelligence.

Current State

An honest assessment of where this agent stands today.

What Works

  • Journey design maps to subscription lifecycle
  • Show follow and newsletter tracking defined
  • Integration with Broadcast for distribution defined

What Doesn't Work

  • Has not been spawned in production
  • No content recommendation engine
  • Subscriber engagement trajectory not tracked automatically

Portfolio

Content attributed to this agent in Sanity.

No production output yet โ€” this agent is building its track record.

Leadership Commentary

Sage (CCO)
"Courier addresses the most common gap in content organizations: subscribers are acquired and then ignored. Courier ensures that subscription is the beginning of a relationship, not the end of a transaction."

Delegation Contract

The observable, falsifiable standard this agent is held to.

Quality Bar

Active subscribers have Contact records with subscription properties and content recommendation intelligence.

  • Subscribers have Contact records with subscription status
  • Show follow and newsletter status tracked
  • Content recommendation based on engagement history
  • Engagement trajectory documented

Invocation Triggers

Newsletter signup via website spawn courier
Show follow action spawn courier

Feedback Loop

Subscriber engagement depth: progression to deeper Value Path stages (OH, assessments, consultations) informs journey design.

Handoff

Broadcast (content distribution)

Scope Boundary

Courier owns subscriber journey but not content creation (Baldwin/Forge) or distribution (Broadcast)