MARCH 20, 2026
Not a status meeting. A founding conversation.
The people on this call get to shape what the Collective becomes — the structure, the economics, the culture.
Press → or swipe to begin
Independent HubSpot practitioners sharing methodology, AI infrastructure, and partner access — without giving up your brand, your clients, or your independence.
Not an agency (no white-labeling, no identity loss)
Not a franchise (no territory, no fees to headquarters)
Not a marketplace (no bidding, no race to the bottom)
A constellation of independent practitioners
Shared methodology: Unified Customer View
Shared infrastructure: AI-native operations
Shared growth: Revenue sharing, not revenue extraction
This isn't a pitch deck about what we plan to build. This exists today.
Transcript processing, session briefs, relationship intelligence, content multiplication, revenue tracking, portal management
Daily programming Mon-Fri. AI intelligence, data strategy, scoring, commerce, leadership, delivery — a full media network
$58K+ monthly retainers plus $340K enterprise transformation. Real relationships, real revenue, real delivery
28 sections, 46+ API routes. Every client gets their own portal at clients.valuefirstteam.com
Hub Helper Harry, LinkMCP, Dealwyzer, Trap Assessment, Data Model Designer, Quick2Bid — built by contributors
Value Path, 12 Complexity Traps, Four Unified Views, Three-Org Model — codified and teachable
Each BU is led by an AI agent. Humans do the relationship work. AI does the operations.
Led by Relay
18 clients, $58K/mo retainers, $340K enterprise transformation. The core revenue engine where practitioners deliver.
Led by Marquee
43 shows, 1,170+ episodes, daily programming. Host a show, be a guest, create content.
Led by Provost
18 lessons live, weekly Office Hours, AIRops Academy partnership. Teach what you know.
Led by Foundry
9 tools in the catalog, 8 UI extension patterns. Build tools that practitioners and clients use.
Led by Exchange
6 transaction types, 11 deal pipelines. Sponsorships, memberships, courses, consulting.
Led by Trellis
Member lifecycle, practitioner directory, revenue sharing, partnerships. The thing we're founding right now.
Value-First Architect | Unified Support Solutions
Ryan's participation pattern: deep technical implementation across the client portfolio. HubSpot architecture, UI extensions, active transformations.
Primary: Service Delivery
Value-First Coach | Data Strategy & Scoring Expert
Casey's participation pattern: methodology creation and education. She created the Value-First Scoring framework, co-hosts shows, and is a regular at Office Hours.
Multi-BU Participation
Value-First Educator | AI Operations & Automation
Nico's participation pattern: media production and tool creation. 102 episodes across 4 shows, built the Hub Helper Harry app, and pioneered the sponsorship model.
Multi-BU Participation
Value-First Architect | Sellestial
Klemen's participation pattern: data strategy and tool building. Co-host of Value-First Data, creator of LinkMCP, and organizer of the Data Summit.
Multi-BU Participation
Ryan builds implementations and UI extensions. Casey creates scoring frameworks and teaches at Office Hours. Nico hosts shows, builds apps, and sponsors. Klemen co-hosts, builds tools, and runs summits. Participation is multi-dimensional.
Systems, data models, HubSpot architecture, technical implementations
Ryan, Klemen
Relationships, change management, capability building, Office Hours
Casey
Content strategy, show hosting, learning design, tool creation
Nico, Klemen, Casey
Most people are two of the three. Some are all three. The Collective is designed for multi-dimensional participation.
The Collective doesn't take from your existing business. Revenue sharing applies only to work that flows through the Collective.
Membership fees cover infrastructure. Revenue comes from project work. Billing: 1099, Net 15 from client payment receipt.
Your client, your work, your revenue. The Collective provides infrastructure support.
70% to you. 30% to the Collective for sourcing, infrastructure, methodology.
30% sourcing, 40% delivery, 30% platform. Multiple practitioners, shared delivery.
$995
Lifetime access. Permanent recognition. One-time investment.
Permanent founding recognition
Your name on the wall. Forever.
Lifetime access to all Collective infrastructure
67 AI agents, 32 skills, media network, portal
Enhanced revenue sharing
Better splits than standard membership
Priority project matching
First access to Collective-sourced engagements
Practitioner directory listing
Public profile on valuefirstteam.com/collective/practitioners
Community platform access
Discussion spaces, shared knowledge, peer connection
Why “Founding” matters
Founding Pathfinders don't just join the Collective — they shape it. The structure, the economics, the culture. This window closes. The recognition doesn't.
Investment in the Collective isn't just money. It's time, expertise, content, relationships, and tools. All tracked. All valued. All contributing to your equity position.
Every contribution is recorded as an Investment record in HubSpot. Not because we're counting beans — because fair recognition requires visibility.
The system sees everything. The model rewards everything.
Same model for everyone. No backroom deals, no special terms. If you've been contributing, that matters and it should be reflected.
Equity accrues based on what you do, not what you pay.
Every episode, every implementation, every tool, every referral — it's all contribution.
The people building the Collective own the Collective.
Every contribution is tracked in HubSpot. Every person can see their own record.
No guessing. No politics. No “I think I contributed more.”
The data speaks. The model is public.
The Founding Principle
The people who shape the Collective in its earliest days should have their contribution recognized permanently. That's what founding means.
THE INVITATION
This is not a pitch. This is an invitation to participate in something that already exists and is ready for you. The question isn't if — it's how.